Meet the Press (Part 1 of 2)
Lindsay Lohan behaves poorly? Immediate media coverage. No question about it. In fact, it almost unfolds in real time, like some sort of bizarre time lapse drama photography.
Improper use of federal funds in education? Fights happening daily on campus? Breach of contract and disregard of the school Board’s directives? Lockdown safety procedure failure at a public school? All of this, it is like hell on Earth trying to get the attention of a journalist. It is incredible the kind of poor conduct that needs to happen in order to get the smallest glimmer of media attention.
At this point, there is so much going wrong on my school’s campus, it is beyond belief. Attempts have been made to get the attention of the LA Times, and other news media, but the simple fact is…they don’t care very much. It needs to be a matter of serious injury, or serious misuse of funds, to get any kind of attention. Even in the event of either of those, it is hard work to get the attention of the press.
That’s what this post is about. With two major grants on campus, and a Network Partner, there are major funds circulating through my school site. Those funds all have clear places where they can and can’t be spent, much like the state funds that were spent on iPads…and should have been used on physically upgrading school sites. Even when one is willing to connect the dots for people, it is hard, hard work to get any interest on the media side.